Riyadh, Kingdom of Saudi Arabia – At the annual Women in Aviation General Assembly, two of flyadeal’s dynamic female leaders took center stage, sharing their inspiring journeys and encouraging young women to explore diverse career paths within the aviation industry.

Rawan Aljehani, Head of Digital, Data & Business Intelligence, and Hazar Hafiz, Head of Marketing and Customer Experience, provided attendees with a glimpse into their professional experiences at the Riyadh International Convention and Exhibition Centre.

The conference, which gathered over 300 delegates from leading aviation companies, educational institutions, and young women aspiring to join the industry, highlighted the importance of non-cockpit roles that are shaping the future of aviation. As part of the fastest-growing airline in the Middle East, Rawan and Hazar’s stories were powerful testimonies to the opportunities available for women in all areas of the aviation sector.

Rawan Aljehani, a data scientist and business intelligence specialist, emphasized how aviation’s technological side is an ideal environment for women to showcase their full potential. “Aviation needs more women with technical expertise. These roles will define the future of airlines, airports, and aviation systems,” Rawan stated.

With over eight years at flyadeal, Rawan has been at the forefront of driving the airline’s digital transformation and adopting business intelligence tools that enhance the airline’s commercial performance and strategic decision-making.

Hazar Hafiz, who recently transitioned into the role of Head of Marketing and Customer Experience at flyadeal, shared her passion for customer-centric roles. “In service industries like aviation, understanding customers’ booking behaviors and experiences is crucial,” Hazar said. With more than 18 years of marketing experience, Hazar joined flyadeal in 2022 and has already made significant contributions to the airline’s brand development and marketing initiatives.

Flyadeal, currently employing 1,800 staff members, has made a remarkable commitment to gender diversity, with one-third of its workforce being female. Women at the airline occupy roles across multiple disciplines, from pilots and engineers to office-based roles in marketing, HR, finance, and more.

Steven Greenway, CEO of flyadeal, praised the airline’s inclusive work environment, stating, “Flyadeal is a pioneering company that creates opportunities for all. Saudi Vision 2030 has focused on building a vibrant aviation ecosystem, and women have embraced roles across the business, making a significant impact.”

As part of Saudi Arabia's Vision 2030, which emphasizes equal opportunities for women in all sectors, flyadeal offers various recruitment programs, including internships, cadet pilot training, and a unique female cabin crew diploma program in partnership with Princess Nourah Bint Abdulrahman University, the world’s only women’s university.

Flyadeal operates nearly 30 year-round and seasonal destinations from Riyadh, Jeddah, and Dammam, with a modern fleet of 43 Airbus A320 aircraft. The airline plans to triple in size over the next five years, further supporting the Kingdom’s growing aviation sector and empowering women to take on leadership roles within it.

Saudi Entertainment Ventures (SEVEN), a wholly owned subsidiary of Qiddiya Investment Company (QIC), has announced the opening of SEVEN Tabuk, expanding its entertainment network and supporting the Kingdom’s quality-of-life and regional development goals under Saudi Vision 2030.

SEVEN Chairman Abdullah Al Dawood said the opening represents another step in the company’s strategy to develop accessible entertainment destinations that are closely connected to the communities they serve.

SEVEN Tabuk is the company’s second entertainment destination, following SEVEN Abha, as SEVEN continues its plans to establish destinations across Saudi Arabia.

Located within Tabuk city, the fully indoor, all-weather destination is designed for everyday entertainment, offering residents and visitors a wide range of activities without requiring long-distance travel.

The destination operates from 4:00 p.m. to 1:00 a.m. on weekends and from 4:00 p.m. to midnight on weekdays, while Scene Cinemas operates daily from 4:00 p.m. until 3:30 a.m.

SEVEN Tabuk combines international attractions with locally developed concepts. Key offerings include Discovery Adventures, featuring immersive exploration-themed environments, and Hot Wheels E-Karting, an interactive karting experience inspired by the global brand.

The destination also features SEVEN’s homegrown concepts, including Kawaken, Kawaken Junior, GolFi, Cyber Bowling and Scene Cinemas, providing entertainment options for families, young people and a broad range of visitors.

Beyond entertainment, SEVEN Tabuk is expected to contribute to the city’s wider development by supporting local employment and strengthening partnerships with local businesses.

The opening further reinforces Tabuk’s position as an emerging leisure destination in northern Saudi Arabia while expanding access to entertainment experiences across the Kingdom.

Source: SPA

Green spaces and public parks across Makkah are playing an important role in improving the city’s urban environment and creating more comfortable spaces for residents, visitors and pilgrims.

The city has 290 public parks, many of which feature landscaped green areas, safe pedestrian walkways, sports facilities, courtyards, shaded seating areas, service amenities and playgrounds.

These spaces help provide shade, reduce heat absorption from urban surfaces and offer areas for movement, recreation and rest.

The development and maintenance of parks are particularly important in Makkah, which welcomes millions of pilgrims, Umrah performers and visitors throughout the year.

Expanding landscaping, shaded areas and open pedestrian spaces forms part of broader efforts to improve the pilgrim experience by creating a more comfortable and accessible urban environment.

The parks also complement Makkah’s wider network of services and facilities, supporting the city’s efforts to enhance quality of life while accommodating the needs of its residents and millions of visitors.

Source: SPA

Irqah Village, one of the oldest settlements in Riyadh Region, is showcasing more than 1,000 years of history through its traditional architecture, heritage sites and cultural experiences.

Once a thriving agricultural center, the village developed around mud-brick homes, historic mosques, farms and water sources, creating a distinctive architectural and social identity.

At the heart of the historic village, Bayt Isa recreates aspects of traditional Najdi life through its majlis, cafés, heritage pathways, courtyards and rooftops. The heritage house offers visitors an immersive experience reflecting the architectural style and social traditions of the Najdi environment.

Handicrafts further enrich the experience, with workshops helping revive traditional skills passed down through generations. Local outlets also provide artisans with opportunities to display and sell their work, linking cultural heritage with its social and economic roots.

Since opening, Irqah Village has welcomed more than 15,000 visitors, supported over 50 cottage-industry families and hosted filming by more than 20 production companies.

The village has also generated more than three million digital views and interactions, highlighting its growing popularity and the potential of its heritage spaces for tourism, culture and creative activities.

Source: SPA